North America

Miami

The epicenter of luxury branded living in the Americas

Updated February 13, 2026

Market Overview

Miami has emerged as the undisputed capital of branded residences in the Western Hemisphere. With over 20 branded residential projects completed or in development, the Magic City offers an unparalleled concentration of the world's most prestigious hotel and lifestyle brands.

Live Market Intelligence

Real-time data powered by BrandedResidences.ai

65

Stories Tracked

18

Active Brands

9

Developers

Positive

Market Sentiment

Brand Presence

Luxury hospitality and lifestyle brands active in Miami

Mandarin Oriental

10

mentions

Kempinski

7

mentions

Four Seasons

4

mentions

St. Regis

4

mentions

Aman

3

mentions

Dolce & Gabbana

2

mentions

Jean-Georges

2

mentions

Meliá Hotels International

2

mentions

Developer Activity

Leading developers in the Miami branded residences market

1

Swire Properties

expansion, new_project

5

2

Aston Martin

general_news

1

3

CMC Group

new_project

1

4

CMC

new_project

1

5

DaGrosa Capital Development Partners

new_project

1

6

Bentley

new_project

1

Neighborhood Deep Dive

Prime locations for branded residences in Miami

Brickell

Financial District

Price/SF
$1,200-2,800/SF

HOA Fees
$1.50-2.50/SF monthly

Typical Buyer
Finance professionals, young UHNW

Key Projects: The Residences at 1428 Brickell, Baccarat Residences, Five Park

Sunny Isles Beach

Oceanfront Towers

Price/SF
$1,500-4,000/SF

HOA Fees
$2.00-4.00/SF monthly

Typical Buyer
International buyers, snowbirds

Key Projects: Porsche Design Tower, Ritz-Carlton Sunny Isles, Armani Casa

Bal Harbour

Ultra-exclusive enclave

Price/SF
$2,000-5,000/SF

HOA Fees
$2.50-5.00/SF monthly

Typical Buyer
Ultra-high-net-worth, fashion elite

Key Projects: Oceana Bal Harbour, St. Regis Residences

Edgewater

Rising luxury corridor

Price/SF
$900-1,800/SF

HOA Fees
$1.25-2.00/SF monthly

Typical Buyer
Young professionals, investors

Key Projects: Aria Reserve, One Thousand Museum

Coconut Grove

Bohemian waterfront

Price/SF
$1,000-2,200/SF

HOA Fees
$1.50-2.50/SF monthly

Typical Buyer
Families, established wealth

Key Projects: Mr. C Residences, Arbor Residences

Investment Analysis

Financial metrics for branded residences in Miami

4-6%

Rental Yield

for full-year rentals

8-12%

Capital Appreciation

annual avg. 2020-2024

75-85%

Absorption Rate

45-90

Days on Market

Tax Considerations

• No state income tax in Florida
• Property tax: 1.8-2.1% of assessed value
• Homestead exemption available for primary residence
• Foreign buyer considerations: FIRPTA withholding

Development Pipeline

Upcoming and in-progress branded residence projects

Upcoming (2025-27)

• The Residences at 1428 Brickell St. Regis • 190 units • 2027
• Baccarat Residences Baccarat • 320 units • 2026
• Mandarin Oriental Brickell Key Mandarin Oriental • 228 units • 2027

Under Construction

• Five Park
• Mercedes-Benz Places
• Cipriani Residences

Announced

• Casa Lamborghini
• Edition Residences Edgewater
• Rosewood Residences

Buyer Demographics

Who is buying branded residences in Miami

Buyer Origin

Latin America 35%

Domestic (US) 30%

Europe 20%

Other International 15%

Purchase Intent

Investment/Rental 40%

Second Home 35%

Primary Residence 25%

Amenities Evolution

What branded residences offer in Miami

Standard Offerings

• 24/7 concierge
• Valet parking
• Fitness center
• Pool/spa
• Private dining
• Business center

Differentiating Features

• In-residence dining from hotel
• Car elevator (Porsche Tower)
• Rooftop helipad
• Private marina
• Art curation services
• Wellness programming

Challenges & Considerations

Key factors buyers should evaluate

Insurance Costs

• Rising hurricane insurance premiums
• Flood zone considerations
• Avg. $15-25K annually for high-rises

HOA Complexity

• $1.50-5.00/SF monthly fees
• Special assessments possible
• Hotel service charges additional

Market Saturation

• 40+ projects competing for buyers
• Differentiation increasingly important
• Resale competition from new inventory

Market Intelligence

Data from Sotheby's International Realty 2026 Luxury Outlook Report

Miami identified as the #1 destination for ultra-high-net-worth individuals seeking second homes, followed by New York, London, and Los Angeles.

54% of Florida luxury purchases are second homes—the highest rate in North America.

Miami's luxury market outperformed the general housing market in 2025, with branded residences commanding premium positioning.

Future Outlook (2025-2030)

Market projections and trends for Miami

Key Predictions

• Continued Latin American demand
• Crypto wealth driving ultra-luxury segment
• Climate migration from Northeast accelerating

5-8% annual appreciation through 2027

Price Forecast

15-20 new projects expected 2025-2027

Supply Outlook

Featured Properties

Explore branded residences available in Miami

pre-sales

The Delmore

Surfside, Miami Beach

Learn More →

pre-construction

The Residences at Mandarin Oriental, Miami

Brickell Key, Miami, Florida

Learn More →

completed

Four Seasons Private Residences at The Surf Club

Surfside, Miami

Learn More →

Branded Living Insights

In-Depth Analysis

Expert perspectives on Miami's luxury residence market

January 15, 2025

Miami's Branded Residence Boom Shows No Signs of Slowing

An in-depth look at what's driving unprecedented demand in South Florida's luxury market.

Read Full Article

Industry News

Recent headlines from Miami's branded residence market

05

Feb

Aston Martin Developer Accused of Improperly Using Millions From Miami Luxury Condo Funds - Realtor.com

via Realtor.com

05

Feb

VR tour gives real estate master’s students unparalleled view of Dolce & Gabbana property - Florida International University

Dolce & Gabbana via Florida International University

03

Feb

Access Denied: the Most Exclusive (and Keyless) Residence in Miami

Zaha Hadid Architects via BrandedLiving.co

02

Feb

CMC Group, Fort Partners Get $324M for Miami Luxury Project - Multifamily Housing News

via Multifamily Housing News

02

Feb

A New Era of Luxury in Miami: Kempinski Residences Brings European Elegance to Design District - Travel And Tour World

Kempinski via Travel And Tour World

30

Jan

HM Exclusive: Kempinski to make U.S. debut with Miami branded residences - Hotel Management

Kempinski via Hotel Management