Dubai
The global capital of branded residences
Market Overview
Dubai leads the world in branded residence development with 151 schemes—64 completed and 87 in the pipeline. The UAE totals 196 branded residential projects, with emerging destinations in Ras Al Khaimah (24 pipeline schemes) and Abu Dhabi (12 pipeline schemes) showcasing strong future growth beyond Dubai's established market.
Live Market Intelligence
Real-time data powered by BrandedResidences.ai
Brand Presence
Luxury hospitality and lifestyle brands active in Dubai
Mercedes-Benz
St. Regis
Rosewood
Waldorf Astoria
Jacob & Co
Hilton
Shah Rukh Khan
Maison Margiela
Developer Activity
Leading developers in the Dubai branded residences market
Neighborhood Deep Dive
Prime locations for branded residences in Dubai
Palm Jumeirah
AED 4,000-12,000/SF
AED 25-45/SF annually
Ultra-HNWI, international celebrities
Downtown Dubai
AED 2,500-6,000/SF
AED 20-35/SF annually
Corporate executives, regional families
Dubai Marina
AED 1,800-3,500/SF
AED 15-25/SF annually
Young professionals, investors
Business Bay
AED 2,000-4,500/SF
AED 18-30/SF annually
Business leaders, regional investors
Investment Analysis
Financial metrics for branded residences in Dubai
Tax Considerations
- No income tax in UAE
- No capital gains tax
- 4% property registration (DLD) fee on purchase
- 5% VAT on new properties (developer sale only)
- Golden Visa eligibility for AED 2M+ purchases
Development Pipeline
Upcoming and in-progress branded residence projects
Upcoming (2025-27)
- Atlantis The Royal Residences Atlantis • 231 units • 2025
- Six Senses Residences The Palm Six Senses • 60 units • 2025
- Bugatti Residences Bugatti • 182 units • 2026
Under Construction
- Mercedes-Benz Places
- Baccarat Residences
- Marriott Residences
Announced
- Pagani Residences
- Cavalli Tower
- De Grisogono Residences
Buyer Demographics
Who is buying branded residences in Dubai
Buyer Origin
Purchase Intent
Amenities Evolution
What branded residences offer in Dubai
Standard Offerings
- 24/7 concierge
- Valet parking
- Private pools
- Beach access
- Spa facilities
- Fine dining
Differentiating Features
- Private marina berths
- Helipad access
- Art curation by galleries
- In-residence butlers
- Climate-controlled garages
- Private cinema
Challenges & Considerations
Key factors buyers should evaluate
Market Saturation
- 87 pipeline projects competing
- Brand differentiation critical
- Resale competition emerging
Service Charges
- AED 15-45/SF annually
- Premium brands command higher fees
- Utility costs additional
Regulatory Changes
- Evolving visa requirements
- Currency peg to USD
- Rental market regulations
Market Intelligence
Data from Sotheby's International Realty 2026 Luxury Outlook Report
Dubai continues to demonstrate exceptional resilience and growth, with double-digit price appreciation driven by sustained demand for prime and super-prime properties.
Recent landmark transactions, including several record-breaking villa and branded residence sales, reflect the depth of wealth entering the market. — Leigh Borg, Dubai Sotheby's International Realty
Future Outlook (2025-2030)
Market projections and trends for Dubai
Key Predictions
- Continued pipeline expansion through 2030
- Luxury automotive brands entering market
- Ras Al Khaimah emerging as new destination
- Sustainability becoming key differentiator
Featured Properties
Explore branded residences available in Dubai
In-Depth Analysis
Expert perspectives on Dubai's luxury residence market
MENA Branded Residences: 196 UAE Schemes Signal Unprecedented Growth
Savills Middle East data reveals Dubai leads with 151 schemes (64 completed, 87 pipeline), while Ras Al Khaimah and Abu Dhabi emerge as new branded residential destinations with 36 combined pipeline projects.
Read Full ArticleBeyond Dubai: The Rise of Branded Residences in Saudi Arabia & Egypt
Saudi Arabia counts 49 branded schemes with Riyadh's pipeline-driven growth, while Egypt's 45 developments (40 in pipeline) signal rapid regional expansion.
Read Full ArticleIndustry News
Recent headlines from Dubai's branded residence market
